Wall of Shame · Documented Brand
Tresemmé
Owned by Unilever. We've documented 1 shrinkflation event across 1 products since 2023, with an average size reduction of 24.4% per event.
Total events
1
Products tracked
1
Avg shrinkage
-24.4%
First detected
2023
1 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20231 event · most covered first
