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Look it up.
We have receipts.
FullCarts is a public database of every shrinkflation event we can verify with a real source. We’re not guessing — we’re citing.
Try “Cadbury”, “Pringles”, “Charmin” · 926 brands tracked
2,123
Documented events
926
Brands tracked
8,200
Products monitored
3,663
BLS-confirmed downsizings since 2015
Just documented · 2025-12-13

Mars · candy
Celebrations
-23.0%100ct → 77ct
See evidence →
How we know
Every event is backed by at least one verifiable source.
We ingest from public sources — Reddit, news outlets, OpenFoodFacts, Kroger, USDA, and BLS — extract claims with AI, then a human reviewer approves each one before it goes live. Government data and consumer reporting back the macro story.
Reddit r/shrinkflationNews (GDELT)OpenFoodFactsKroger APIUSDA FDCBLSFRED CPIConsumer ReportsWikidata
Read the full methodology Brand of the week

Top of mind this weekSee the full scorecard
Haagen-Dazs
Top of mind this week — 15 sources documented the same event in the last 14 days.
10total events
8products tracked
-10.5%avg shrinkage
Most active this month
#1 this monthCadbury22 new events92 total · 56 products#2 this monthTide8 new events15 total · 12 products#3 this monthDove6 new events26 total · 20 products#4 this monthHershey5 new events37 total · 33 products#5 this monthClif5 new events6 total · 5 products#6 this monthFrito-Lay4 new events39 total · 33 products
Recent biggest shrinks

Lemi Shine · householddishwasher detergent pods
-50.0%26ct → 13ct

Kettle · chipsKettle Chips
-42.9%14oz → 8oz

Haribo · candyWild Berry
-42.9%14oz → 8oz

O Organics · produceSuper Greens Blend
-42.9%14oz → 8oz

Pepperidge Farm · crackersGoldfish Crackers
-42.9%14oz → 8oz

Bath & Body Works · personal careBubble Bath
-41.3%15fl oz → 8.8fl oz
Beyond size shrinks
So Smol7
Comically small versions of things you remember being big.
Browse claims →Slack Fill11
Same package, visible empty space, less product than the box implies.
Browse claims →Spot the Difference8
Side-by-side visual proof — old packaging next to new.
Browse claims →Skimpflation7
Same package, worse ingredients — less protein, more sugar, more sodium.
Browse claims →Paper Thin0
Quality drops — thinner toilet paper, weaker bags, cheaper materials.
Browse claims →Not as Advertised1
Weight or count on the label doesn't match what's inside.
Browse claims →Stretchflation0
Package looks bigger, but the product stays the same — or shrinks.
Browse claims →