Wall of Shame · Documented Brand
Chobani
Owned by Chobani. We've documented 7 shrinkflation events across 2 products since 2022, with an average size reduction of 16.3% per event.
Total events
7
Products tracked
2
Avg shrinkage
-16.3%
First detected
2022
5 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20262 events · most covered first
Biggest individual shrinks

Reddit·2022-11-20
210cal
160cal
Chobani Flips
-23.8%210cal → 160cal

Reddit·2022-01-13
5.3oz
4.5oz
Chobani Flips yogurt
-15.1%5.3oz → 4.5oz

patch.com·2022-06-08
5.3oz
4.5oz
Chobani Flips yogurt
-15.1%5.3oz → 4.5oz

foxbusiness.com·2022-01-27
5.3oz
4.5oz
Chobani Flips yogurt
-15.1%5.3oz → 4.5oz
cbsnews.com·2022-09-09
5.3oz
4.5oz
Chobani Flips yogurt
-15.1%5.3oz → 4.5oz

union-bulletin.com·2022-08-07
5.3oz
4.5oz
Chobani Flips yogurt
-15.1%5.3oz → 4.5oz
No archiveChobani Flips yogurtChobani
5.3oz
4.5oz
Chobani Flips yogurt
-15.1%5.3oz → 4.5oz