Wall of Shame · Documented Brand
Equate
We've documented 2 shrinkflation events across 2 products since 2022, with an average size reduction of 27.4% per event.
Total events
2
Products tracked
2
Avg shrinkage
-27.4%
First detected
2022
3 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20241 event · most covered first
