Wall of Shame · Documented Brand
Kinder's
Owned by Ferrero Group. We've documented 4 shrinkflation events across 4 products since 2023, with an average size reduction of 17.7% per event.
Total events
4
Products tracked
4
Avg shrinkage
-17.7%
First detected
2023
4 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20261 event · most covered first
