Wall of Shame · Documented Brand
Mid'S
We've documented 1 shrinkflation event across 1 products since 2024, with an average size reduction of 12.5% per event.
Total events
1
Products tracked
1
Avg shrinkage
-12.5%
First detected
2024
1 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20241 event · most covered first
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I
Same Mid's pasta sauce 4 years apart. From 32oz to 28oz "New Look!" to 28oz but promoted as "15% More*"
I
2026 Update: Mid's Pasta Sauce devolved from 32oz "Still quart size!" to 28oz "New Look!" and now is still 28oz but promoted as "15% More!"
I
Mid's Pasta Sauce proudly bragged about being "still quart size!" on the jar, until they didn't.
