Wall of Shame · Documented Brand
Pepperidge Farm
Owned by Pepperidge Farm. We've documented 5 shrinkflation events across 4 products since 2023, with an average size reduction of 16.9% per event.
Total events
5
Products tracked
4
Avg shrinkage
-16.9%
First detected
2023
4 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20262 events · most covered first
View this product’s full scorecard →
Nbcwashington
Grocery Shrinkflation Is Worse Now Than in Any Other Period in Memory , Says Expert 3 Ways to Avoid It – NBC4 Washington
CNBC
Grocery 'shrinkflation' is worse now 'than in any other period in memory,' says expert—3 ways to avoid it - CNBC
“<a href="https://news.google.com/rss/articles/CBMicEFVX3lxTE0yemk1VTBlWjN0dllVdlFZeG9NekxtMlpfdk5QOUVjUWtYLUl2bVEydzN4MVRyZFNoRG96V0o5eUVoMmVhTmxQR003OW5ZeXp2bXNJM3VKcG56aFpXOFl6eVVSSnBlLU5Qemc2NGExVkrSAXZBVV95cUxQZUtLcWRPdkVMQ1UxMUZBcUdkUT…”
Biggest individual shrinks
Source·2026-03-29
14oz
8oz
Goldfish Crackers
-42.9%14oz → 8oz
Reddit·2024-10-14
8ct
6ct
Five Cheese Texas Toast
-25.0%8ct → 6ct
Reddit·2023-08-09
30oz
27.3oz
Goldfish Crackers
-9.0%30oz → 27.3oz
nbcwashington.com·2023-04-27
6.25oz
6oz
Milano cookies
-4.0%6.25oz → 6oz
News·2024-10-31
17.6oz
17oz
MINI BAGELS
-3.4%17.6oz → 17oz