Wall of Shame · Documented Brand
Target
We've documented 3 shrinkflation events across 3 products since 2022, with an average size reduction of 18.3% per event.
Total events
3
Products tracked
3
Avg shrinkage
-18.3%
First detected
2022
3 years of shrinking
Gaps for early years mean no documented claims, not no shrinkflation events. Reddit's r/shrinkflation was founded in 2013 and news coverage of shrinkflation only became routine after 2021.
20241 event · most covered first
