TrackedTracked product · 14 documented shrinks
Toothpaste
First documented at 6oz in 2020. As of Mar 2026, the same product is 3.8oz — a cumulative 37% reduction across 14 documented events.
Total events
14
Cumulative shrink
-37%
Biggest single drop
-27%
First detected
2020
Size trajectory
0oz
3oz
6oz
9oz
10oz
20202026
Started at
6oz
Ended at
3.8oz
Net loss
-2oz (-37%)
From documented events only — earlier or in-between sizes may exist but weren't reported
Change history
Wlky
The items on your grocery list that are being impacted by shrinkflation
Kcci
The items on your grocery list that are being impacted by shrinkflation
4029tv
The items on your grocery list that are being impacted by shrinkflation
Wvtm13
The items on your grocery list that are being impacted by shrinkflation
Wesh
The items on your grocery list that are being impacted by shrinkflation
Wlwt
Consumer packaging gets smaller but prices stay the same
Wbaltv
Consumer packaging gets smaller but prices stay the same
Ketv
Consumer packaging gets smaller but prices stay the same
Koco
Consumer packaging gets smaller but prices stay the same
Wapt
Consumer packaging gets smaller but prices stay the same
Wmtw
Consumer packaging gets smaller but prices stay the same
Wvtm13
Consumer packaging gets smaller but prices stay the same
+ 9 more sources
Where it's sold
We’re not actively watching this product at retailers yet. Once it shows up in our weekly Kroger or Open Food Facts sweeps, prices and per-unit cost will appear here.
